Tuesday, May 10, 2016

Throwback Ad Tuesday: Trigun Maximum

In 2004 Dark Horse Comics licensed and translated Yasuhiro Nightow's Trigun Maximum manga. The series lasted 14 volumes, with the final one released in 2009. Dark Horse was noticeably less flashy when promoting their manga than TokyoPop or Viz, evident from this advertisement. Whereas TokyoPop or even ADV would incorporate witty or catchy taglines on their print ads, Dark Horse opted for the awkward tag (likely transliterated directly from Japanese): "Deep space planet future gun action!!"

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